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Privacy Policy

Last updated: July 20, 2026

Privacy Policy

Last updated: October 7, 2026

1. Introduction

NicheGraph ("NicheGraph," "we," "us," or "our") operates nichegraph.com. This Privacy Policy explains what information we collect, how we use it, and the choices and rights you have.

2. Information We Collect

  • Account information: name, email address, and profile details you provide; passwords are stored hashed, never in plain text.
  • Sign-in with Google: if you sign in with Google, we receive your name, email address, and profile photo per the OAuth scopes presented at sign-in.
  • Billing information: payment details are processed by our payment processor; we do not store full card numbers on our servers.
  • Usage data: pages and features you use, searches you run within the app, device and browser type, and approximate location derived from IP address.
  • Support communications: messages you send to us, including via contact@nichegraph.com.
  • 3. YouTube API Data

    NicheGraph uses the YouTube API to retrieve public video and channel data (such as titles, view counts, and thumbnails) for its research features. We access only the data necessary to provide the Service. Our use of information received from Google APIs adheres to the Google API Services User Data Policy, including its Limited Use requirements. For details on Google's data practices, see https://policies.google.com/privacy. You may revoke Google account access you have granted us at any time via https://myaccount.google.com/permissions.

    4. How We Use Information

    We use the information we collect to:

  • provide, maintain, and improve the Service;
  • process subscriptions and payments;
  • communicate with you about service updates and support;
  • protect the security of the Service and prevent abuse;
  • analyze aggregated, de-identified usage to improve features.
  • 5. Cookies and Tracking

    We use cookies for authentication (keeping you signed in), security, and remembering your preferences. We may use analytics cookies to understand aggregate usage. You can control cookies through your browser settings; disabling essential cookies will prevent you from signing in.

    6. How We Share Information

    We do not sell your personal information. We share it only with:

  • Service providers: payment processing, hosting, and infrastructure providers necessary to operate the Service, bound by confidentiality obligations;
  • Legal compliance: when required by law, or to protect our rights, users, or the public;
  • Business transfers: in connection with a merger, acquisition, or sale of assets, with notice to you.
  • 7. Data Retention

    We retain account and usage data while your account is active and for a reasonable period afterward for legal, security, and operational purposes. You may request earlier deletion as described in Section 9.

    8. Data Security

    We apply industry-standard safeguards, including encryption in transit, hashed passwords, and restricted access to production systems. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

    9. Your Rights

    Depending on your jurisdiction, you may have the right to access, correct, delete, or export your personal data, or to object to or restrict certain processing. To exercise these rights, contact contact@nichegraph.com. We will respond within 30 days.

    10. International Data Transfers

    Our servers are located in the United Kingdom. Your information may be transferred to and processed in countries other than your own, with appropriate safeguards.

    11. Children's Privacy

    The Service is not directed to individuals under 18, and we do not knowingly collect personal information from children. If you believe a child has provided us data, contact us and we will delete it.

    12. Changes to This Policy

    We may update this Policy from time to time. Material changes will be notified through the Service or by email before they take effect.

    13. Contact

    Privacy questions or requests: contact@nichegraph.com